Water Bottle
Industrial Design
Launched 2023


I have been supporting Promixx since 2020, working as a consultant alongside their world class in-house design team. Promixx has been a rewarding client to collaborate with, driven by a clear vision for innovative new product development which results in product solutions that are leaders in the market segment.

Form was born out of the successful design and product sales of the Promixx Pursuit shaker bottle, which launched in 2021.

​​​​​​​The Form bottle successfully fills a niche in the shaker bottle market with a more sophisticated and feminine aesthetic than rivals, and a 'water bottle first, with shaker functionality' design.

The assembly is designed with sustainability at its core - the lid is made from robust materials designed to last heavy usage, with an Ecozen bioplastic bottle making up the majority polymer mass.

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Project Role
Industrial Design Consultant.
Designed in collaboration with the client.

Notes
In mass manufacture since 2024.
A water bottle with shaker functionality.
4.2 stars on Amazon.​​​​​​​
"If you're looking for a product designer who's reliable, collaborative, and consistently delivers quality, Joel is someone I'd recommend without hesitation."
Product Design Director - PROMIXX
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