Image above: Render and of the Dreyfuss & Co Chronograph. Designed in SolidWorks and launched to market in 2013.
Wrist Watches
Industrial Design
2012-14
I worked in-house at the Dreyfuss group, joining the design team to develop watches across the company's various sub-brands. I designed more than 30 watches during the period which went forward into production.
Collaborations included Chelsea Football Club, Frank Lampard and fashion designer Matthew Williamson.
All watches cases, dials and hands were designed in SolidWorks, around existing Swiss mechanisms.
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Project Role
In-house Industrial Designer.
Designed in SolidWorks.
Assembled in Switzerland.
I have designed 30+ watches from concept to production.
Image above: Photograph of the Dreyfuss Complication Quartz watch. Designed in SolidWorks and launched in 2013.
Image above: Initial sketches of the Rotary 'Revelation' wrist watch with rotating dial. Designed and launched to market in 2013.
Image above: Technical drawing of a special edition watch designed for Rotary and Chelsea Football Club in 2013.